Wednesday 19 February 2014

Most prolific Catering service in Mumbai

The main attraction regarding cosmopolitan places is because there are numerous opportunities for the inhabitants. If that wasn’t the case, then perhaps the whole country would still be a village. People enter cities to climb the ladder of success and there are many angles to it. For some, it is at an acute angle of 60 degree giving them a steady progress while for some it happens to be a complete 360 degree that brings them back to square one. However, the point is that people continue working day and night losing the track of time. But under this huge pile of work, there lies hunger that needs to be slaked.  Now, few people may manage lunch from their home, but there are many who cannot. For this group of people, there is a facility of lunch box catering service.

This facility is mainly under the sector of working crowd that does not get sufficient time to have their lunch. Hence their boxes are packed with items that can be gulped quickly, for instance sandwiches and fruits. This keeps their stomachs filled as well as saves time in order to complete better tasks. On the other hand, even under work pressure, there are people who do not compromise over lunch. For them, it has to be the typical traditional food they eat at their home. Their lunch is simply incomplete if there is fast food on their plate. They give the required time for eating the lunch as they follow the agenda of ‘health is wealth’. These facilities have a pervasive nature and hence availability is never a problem. Let us just see through different kinds of conveniences provided.


*      Mobile catering service for outdoor events: Where there is urban culture, there is a lot of innovation under every zone. Similarly, there is this system where you receive breakfast, lunch, snacks and dinner through a moving vehicle. Mobile catering service is a business where generally already prepared food is sold through the means of some vehicle. Although this is not a necessary scenario every time. There are certain foodstuffs which are prepared in front of the customer. They have both heating as well as refrigeration system that delivers the food according to the want of the eater. This particular facility also proves to be useful during natural calamities.


*   Traditional food in your tiffin:  As mentioned earlier, certain individuals prefer a complete nutritional diet in their lunchbox during work or for that matter even in their office canteen. This is because it makes them feel they had a proper lunch at their own home. Some might even visualize their dining table, who knows. It is indeed traditional food that makes a person happy, and fact is that the person need not be patriotic.



*      Catering service available for ships: It is observed that Merchant ships like Cruise liners or large Cargos usually carry catering officers. We know that food can be transported overseas, but it is equally required over the seas as well. Ships reach the destination after a very long period and it is difficult to carry packaged food for this long. Hence, catering service is essential under such circumstances. It is possible that Popeye might be receiving his Spinach in a similar manner, because after all even he is a sailor man.           

Friday 14 February 2014

The diversity in Indian restaurants

In a country like India where people celebrate food, eating outside of home is like a routine for Indians. 

Indian Food


Who doesn’t like to eat outside? People of India are big foodies and at least go out to eat meals thrice a week on an average. With friends or family they enjoy their time out along with their varied cuisines of their taste. Most people have fixed days of the week, when the home kitchen will be shut and food will be either ordered from local Indian restaurants, or they will dine-in at any hotel. There are a plenty of restaurants, AC, Non-AC or sometimes even a small shop selling food stuff in India which attracts a variety of consumers of India.

Foods of india


The fact that India is a diverse nation with plenty religions and internal specification of each, food is also one of the most important differentiation seen with varied religions and states. Where are Gujarati would before strict vegetarian or Jain food other castes like Punjabis might not. Thus, it is very important for the hotel industry to make sure all such consumers are satisfied in order to cater to all and increase profits. Most of the Indian restaurants are either multi-cuisine or serve some variety of each of the different type of food of India. Either they are generalized, or specific wherein they only serve one type of food, such as thali or only strict Chinese food, depending on the demand.

Indian restaurants

Another factor what the hotel industry in India needs to pay heed to, is that India is a country of emotions and family bonding. They prefer to dine-in with family or family-friends. Most people of India prefer to go family restaurants, which do not serve alcohol, so that they can dine-in and spend time with their family. Usually these restaurants are sophisticated with a disciplined staff, serving food with kindness. Such restaurants attract family crowds based on their goodwill of food, staff and ambience.

Some people and a certain section of people prefer only having alcohol when the go out to eat, not exactly caring about what food is served. Such people tend to avoid the concept of family restaurants and prefer to go out with friends and colleagues for a drink, usually on weekends. Such restaurants are usually secluded, less sophisticated and seem to be ignored by families. These only focus on the drinking aspect, and their quality of food is not up to the mark as well.

With the variety of people in the market, their taste, their preferences, it is very difficult to run a food based industry in India. Owners of Indian restaurants need to have a proper demand forecasting before stopping in to the industry. People need change every now and then, thus introduction of new delicacies or cuisines is a must to attract crowd. Pricing in India is also a major factor, as a regular Indian would prefer to have a thali of INR 300 instead of having a buffet of Chinese for INR 600. But most importantly it is the variety, which is needed time to time in order to retain market share as well as goodwill in the restaurant industry in India.